Prior to joining CIRAS, Paul worked as an Electrical Engineer; first designing and selling commercial and government building energy management systems, then joining the Winnebago Industries product design team. At CIRAS he has worked with more than 200 companies, helping them learn how to more effectively develop and deliver innovative and sustainable products, services, and business models; craft more relevant market messages; and produce more effective internet-based marketing strategies in order to grow their top line sales. 

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Meghan Brazzelle is Senior Manager of Sales and Operations at Chipply, a web store platform built for team dealers and custom apparel decorators. June marks her 20th year in the printwear industry, with experience across leading apparel suppliers including Hanes, Champion, Alternative Apparel, Lane Seven Apparel, and Boxercraft. She brings deep product knowledge and a strong understanding of how decorators and vendors operate, pairing that experience with technology and process strategy that helps drive scalable sales growth.

Nicole Pape is the owner and CEO of Embellishr, a trusted marketplace for premium garment decoration equipment, specializing in vetted pre-owned machinery. With nearly 20 years in the decoration industry, Nicole’s experience spans reclaiming screens for Reebok, venturing into manual printing, transitioning into high-volume automation, and ultimately becoming a partner in a large commercial contract embellishment operation on the West Coast. Her time working alongside the ROQ US team helped round out her understanding of the industry from both the production and manufacturing sides.

From there, Nicole took her career experience and launched Embellishr in 2022 to help close the gap for equipment sellers and buyers who needed a trusted, centralized space to connect, evaluate, and scale with confidence.

Nicole is also a dedicated mom, wife, artist, and homebrewer. An adventure-seeker and energy-driven builder at heart, she approaches business with creativity and intention, balancing craftsmanship with momentum in everything she builds.

Justin Sebren is a co-owner of Lucid Ink in Pearl, Mississippi. With over ten years of print experience, Justin and his business partner, Tyler Busby, decided it was time to build something of their own.

Lucid Ink specializes in screen printing, heat pressing, and the in-house production and sale of DTF transfers. Their commitment to service and supporting the local community is the backbone of their success.

They are players of the infinite game, focused on long-term relationships, continuous improvement, and building something that lasts.

Spencer Chernoff is the CEO and founder of Limitless Transfers, which earned back-to-back Best DTF awards in 2024. He is an educator, content creator, and industry advocate in the decorated apparel space.

Known for breaking down complex concepts into practical, shop-ready insights, Spencer focuses on helping decorators improve processes, stay current with industry trends, and grow with confidence.

Christy Shellenberger is the co-owner and Vice President of Sales at Rock Hill Screen Printing. She brings extensive hands-on experience and a strong understanding of shop operations, customer relationships, and sales strategy.

Christy was recognized as a Women in Screen Printing honoree in 2023 and is passionate about process improvement, team development, and supporting the decorated apparel industry through collaboration and shared knowledge.

Ashleigh and Elena Leon own The Side Garage, a screen print and design shop located in West Des Moines, IA. Ashleigh heads up the creative side of the business tackling all of the graphic design and project management. Elena leads production and on-site events. The Side Garage was created in 2016 with the mission to Make Great Things and support others to do the same.

Amanda Clark is the Financials Manager at P&M Apparel, overseeing financial operations and ensuring accuracy, efficiency, and clarity across the business. She is self-taught in the intricacies of taxes and QuickBooks and plays a key role in supporting sustainable growth through strong financial management and organization.

Alexis Davis is an Account Manager at P&M Apparel, working closely with clients to manage orders, timelines, and communication from start to finish. She is known for her organization, responsiveness, and approach to selling with empathy, ensuring a smooth and reliable customer experience.

Megan Griffith is the co-owner and Art Director of P&M Apparel, a third-generation, family-run decorated apparel company in Iowa. She oversees design, production, and day-to-day operations, ensuring consistent, high-quality results.

Megan was named a Screen Printing Magazine Rising Star and was recognized as one of the Six Women in Screen Printing in 2024.

Ryan Toney is the co-owner of P&M Apparel, a third-generation, family-run decorated apparel company in Iowa. He focuses on long-term strategy, systems, and sales, building scalable processes that support both clients and the internal team.

Ryan previously served on the Gildan Board of Decorators and currently serves on the Chipply Client Council. He is passionate about community involvement, education, and sharing practical insights to help other shops grow sustainably.